Insight

Welcome to the place where we talk marketing...

The Importance of Storytelling for Great Content Marketing

B2B marketing content used to be a very dry thing, heck, a lot of it still is. But increasingly organisations and marketers have cottoned on to the fact that, while you may be a B2B organisation, what matters is connecting with people on the human level - just like in...

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What on Earth is ‘MDaaS’?

Transparency. It's something we're committed to across all aspects of what we do but especially when it comes to our services, our client communications, the results we achieve and what we cost. It's the only way we get to understand our clients and they get to know...

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The Small Business Marketing Mindset

Small business marketing is what we do here at fourgreenleaves But, we hear you say, marketing is marketing right? Wrong. Marketing a small business is a very specific art and this is down to a multitude of reasons including what these businesses need to achieve from...

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Fourgreenleaves – What’s in a name?

As I (Jono) write this the launch of fourgreenleaves hasn't even happened yet and I've already been asked this particular question five or six times. The fact that I've only really told five or six people about my fledgling marketing venture makes me think it's a...

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Nice to meet you – I’m Jono…

You can meet all the members of the fourgreenleaves team over on our Who We Are page but we thought it would also be good to introduce the gang in a bit more detail here on the blog. After all, we believe people like to work with people rather than a faceless company....

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